Norway’s Football Fans Have Brought Their Legendary “Viking Row” To The World Cup To Support Their Team

The “Viking rowing” is a synchronized and rhythmic chant where thousands of fans move in unison, imitating Viking rowers on a ship.

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norway football fans viking row world cup 2026

Norway is heading to the World Cup for the first time in 28 years, and its fans are marking the occasion with a thunderous Viking rowing chant that is going viral on social media.

The “Viking rowing” is a synchronized and rhythmic chant where thousands of fans move in unison, imitating Viking rowers on a ship.

The chant was seen during Norway’s friendly match against Sweden on June 1, with several clips going viral.

Fans were also seen wearing helmets with horns traditionally associated with the Vikings.

Viral videos online showed fans doing the chant in public, on the street, in fan zones and even while riding up an escalator in Boston, US.

This would not be the first time a Viking chant would have gone viral.

At the UEFA Euro 2016, Iceland’s fans also went viral for their thunderous Viking clap chant, which they used to cheer on their team to a historic victory over England.

Meanwhile, Norway’s men’s national football team has also leaned into the Viking identity, releasing a send-off photoshoot titled “The Vikings are coming,” which showed its players in full Viking attire.

Norway played its first match against Iraq on Tuesday, June 16, winning 4-1 in its first World Cup match since 1998.

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